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Cookbook for e-commerce 2024

Persooa's experience, dozens of conversations with customers and partners, expert support... that's how the cookbook "Marketing Automation 2.0 Strategy" was created.

Synerise

Turn your investment in Synerise technology into real business results

Synerise

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About Synerise

Synerise is an advanced AI-powered CXDP platform that enables companies to personalize customer interactions, optimize business processes and effectively manage data. With Synerise technology, companies can implement comprehensive growth strategies using AI across all customer communication channels.
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What will you gain with us?

Based on Synerise technology, we implement Marketing Automation 2.0 with guaranteed first results in 90 days. We deploy an AI search engine and implement loyalty programs that expand marketing opportunities and add value to your business.

persooa-check Comprehensive Marketing Automation 2.0 implementation service and AI search engine that leverages the full potential of data and AI.  
persooa-check A dedicated ecommerce loyalty program to help you build deeper and more lasting relationships with your customers.  
persooa-check Measurable results and guaranteed return on investment from Synerise technology, as well as increased sales and customer loyalty.  
persooa-check Competitive advantage through the implementation of technology to continually grow your business.  

Why Persooa?

Our team, with more than 50 Synerise certifications, effectively implements ecommerce solutions. We have a proven track record in a variety of sectors, including telecommunications, banking and insurance, both nationally and internationally, guaranteeing solid results for your business.
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Why Persooa?

Our team, with more than 50 Synerise certifications, effectively implements ecommerce solutions. We have a proven track record in a variety of sectors, including telecommunications, banking and insurance, both nationally and internationally, guaranteeing solid results for your business.
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60 satisfied customers
180,000 hours of implementation
100million gross merchandise value (GMV) processed
9% average revenue growth
17% increase in average order value (AOV)
30% increase in conversions

What do we offer?

  • Integration
  • Personalization
  • Support
Persooa Integracja - Marketing Automation 2.0

Marketing technology integration and activation

  • Tailor solutions to optimize customer acquisition costs (CAC)
  • Integrate tools to boost your conversion rate (CVR)
  • Customize automation to increase the average order value (AOV)
  • Streamline analysis of the return on investment (ROI) of your marketing channels
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Personalization and omnichannel communication

  • Automate consistent buying paths to increase customer lifetime value (LTV)
  • Design communications across channels to increase open and click rates
  • Enable dynamic customer segmentation for better targeting and lower campaign costs
  • Implement a loyalty program to increase purchase frequency and retention
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Technology and consulting support

  • Help you leverage technology for greater ROI
  • Allow you to effectively use data to drive revenue
  • Enable business decisions based on data analysis and forecasting
  • Provide training and consulting to continuously improve operations and increase ROI

We can help you at every stage

  • Implementation
  • Development
  • Maintenance
  • Additional services
implementation v2

Implementing Marketing Automation 2.0 from the ground up

  • Technical implementation
  • Implementing three launch campaigns
  • Summary of results and post-implementation inspiration workshop
developmetn v2

Evolution of an existing marketing campaign

  • Defining the roadmap
  • Implementing selected campaigns
  • Summary of results
meintaince v2

Maintaining current results

  • Optimizing an existing campaign
  • Implementing the testing process
  • Cyclical monitoring/reporting
add services v2

Maintaining current results

  • Loyalty Program
  • Marketing Automation 2.0
  • AI search engine

Synerise Training

A complete range of Synerise training courses. With us, you will gain recognized Synerise certifications and learn about technology that is valued by major global brands.

Learn more >

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Synerise Training

A complete range of Synerise training courses. With us, you will gain recognized Synerise certifications and learn about technology that is valued by major global brands.

Learn more >

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MyRewards - your own loyalty program

A loyalty program is an excellent tool in the ecommerce industry, helping you to build long- term and stable relationships with your customers. This results in an increase in average order value (AOV), net promoter score (NPS) and customer lifetime value (CLV).

Learn more >

MyRewards - your own loyalty program

A loyalty program is an excellent tool in the ecommerce industry, helping you to build long- term and stable relationships with your customers. This results in an increase in average order value (AOV), net promoter score (NPS) and customer lifetime value (CLV).

Learn more >

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As a technology company, we focus on providing a reliable ecosystem in the area of data processing and automation using our proprietary AI algorithms. Persooa is our strategic business and implementation partner
Jarosław Królewski CEO/Founder Synerise
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Customer Data Platform

Data collection is the foundation of marketing automation. With the Behavioral Data Platform, you can collect data on user behavior in an omnichannel model. This data allows you to optimally manage customer communications at every stage of the buying journey. It also allows you to create a 360-degree customer profile that is updated in real time. In this way, you can effectively use the information collected to personalize the user experience and all your campaigns.
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Customer Data Platform

Data collection is the foundation of marketing automation. With the Behavioral Data Platform, you can collect data on user behavior in an omnichannel model. This data allows you to optimally manage customer communications at every stage of the buying journey. It also allows you to create a 360-degree customer profile that is updated in real time. In this way, you can effectively use the information collected to personalize the user experience and all your campaigns.
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Behavioral Analytics

Simply collecting data is not enough - it needs to be analyzed and turned into valuable business information. Synerise provides comprehensive information about each event, including behavioral data from both known and anonymous users. This allows you to get a complete picture of the data flow in real time. Such information can then be used to implement specific automation and personalization solutions.

Behavioral Analytics

Simply collecting data is not enough - it needs to be analyzed and turned into valuable business information. Synerise provides comprehensive information about each event, including behavioral data from both known and anonymous users. This allows you to get a complete picture of the data flow in real time. Such information can then be used to implement specific automation and personalization solutions.
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Loyalty & Engagement Hub

Loyalty programs not only build a long-term relationship with the customer but they are also a source of valuable data. Synerise enables the use of AI to build complex scenarios, analyze and personalize communications at every step of the loyalty program. Using such a program will increase customer lifetime value (CLV), average order value (AOV), lifetime value (LTV) and help build a longer relationship with the customer.
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Loyalty & Engagement Hub

Loyalty programs not only build a long-term relationship with the customer but they are also a source of valuable data. Synerise enables the use of AI to build complex scenarios, analyze and personalize communications at every step of the loyalty program. Using such a program will increase customer lifetime value (CLV), average order value (AOV), lifetime value (LTV) and help build a longer relationship with the customer.
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Workflows Automation Buildier

One of the features of the Synerise platform is an advanced automation configurator that allows you to easily integrate into your existing marketing ecosystem.

Workflows Automation Buildier

One of the features of the Synerise platform is an advanced automation configurator that allows you to easily integrate into your existing marketing ecosystem.
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MarTech Stack

This comprehensive platform enables data management and effective implementation of the entire communication strategy based on artificial intelligence. Its intuitive operation allows you to easily achieve measurable results.
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MarTech Stack

This comprehensive platform enables data management and effective implementation of the entire communication strategy based on artificial intelligence. Its intuitive operation allows you to easily achieve measurable results.
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Hyper personalization

Leverage data from all channels to deliver customized content, products, or services to customers based on real-time data analytics. This enables you to personalize every step of the customer journey and deliver the best possible experience.

Hyper personalization

Leverage data from all channels to deliver customized content, products, or services to customers based on real-time data analytics. This enables you to personalize every step of the customer journey and deliver the best possible experience.
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Opinions

Working with Persooa has been a key part of our success. Thanks to their commitment and expertise, we have effectively incorporated advanced AI technologies into our marketing strategies. This partnership has allowed us to improve customer experience, increase revenue impact and our leadership position in the luxury fashion sector. We are grateful for their professionalism and joint development, and look forward to continued cooperation.
Wojtek CalowMoliera2
Suzana.pl is an online store that cares about the diversity and timeliness of the offer, always following the with the spirit of the latest trends. The analysis and interview conducted confirmed the potential of implementing Marketing Automation 2.0. Therefore, we decided to participate in the ROI in 90 days program to effectively implement the new marketing strategy. We are pleased with the results achieved and confident that our continuous innovation work will allow us to continue to meet our customers' expectations, providing them with an exceptional shopping experience.
Kamil Wo┼║nicaSuzana.pl
By implementing the Synerise platform with us, Persooa has changed the rules of the game! Our product recommendations are now automatically tailored to each user in real time, resulting in significant sales increases and resource savings. We no longer have to waste time on manual strategies - the algorithms do it for us, efficiently and in real time.
Krzysztof ŚwierzakHomla
Building and executing with Persooa a solid communications strategy, with personalization, automation and the use of AI recommendations as its pillars, has yielded a remarkable result in the form of a more than 10-fold increase in orders from this channel and a more than 3-fold increase in conversions from the campaign.
Dariusz LewczukOrange Polska
In selecting a partner to implement these changes, we were looking for experts who would not only understand our challenges, but also provide innovative solutions, In this context, we decided to work with Persooa, seeing in this company not only a contractor, but also a creative partner ready to take on this challenging task.
Anna Figurska-Legodzi┼äskaLagard├Ęre
I have had the pleasure of working with Persooa and I can confidently say that they maintain a high level of quality and deliver on time. The team is professionally competent and works with a lot of dedication, actively looking for new concepts to increase sales, often going beyond the scope of their duties.
Katarzyna ZielińskaCoccodrillo
We were looking for a partner to help us develop a strategy that would incorporate marketing automation and implement it in an effective way. It was important for us to grow our business primarily by taking advantage of new personalization opportunities. We followed Persooa's prepared plan, and the implemented scenarios worked to increase KPIs from the first day after implementation. Subsequent monitoring and optimization confirmed to us that Persooa is the right partner.
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Mirosław WoźniakNet-Pocket
The implementation of Marketing Automation 2.0 was crucial for us to grow our business, primarily by taking advantage of new opportunities in data-driven marketing and AI. Together with Persooa, we pursued not only the implementation plan for Marketing Automation 2.0, but also strategic initiatives in the omnichannel area. Thanks to Persooa's wide-ranging expertise, the implemented scenarios worked for our revenues from the first day after implementation! We are glad that we decided to cooperate with Persooa.
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Marcin DylińskiCUK Ubezpieczenia
Working with Persooa and Synerise helps us deliver a truly personalized and unique shopping experience to our customers. It has allowed us to approach the customer journey to its fullest extent; easily testing new strategies and optimizing on the fly for quick and meaningful results.
Szymon JezierskiAZA Group
The implementation of Marketing Automation 2.0 has opened up new opportunities for data-driven marketing and AI. We followed the development roadmap prepared by Persooa to achieve our goals. With Persooa's specialists being experts in what they do, we were confident that the automation and personalization implementation would be a success! Persooa handled all aspects of the project, successfully executing marketing automation scenarios along with monitoring and optimization. This gives us a sense of a good and valuable partnership.
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Piotr KorczakT-Mobile
Persooa Health Check is a new service for any eCommerce business looking to improve sales funnel performance. The personalized report provided us with recommendations and benchmarks that we used to increase revenue and start new projects to optimize the customer journey.
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Daniel RogińskiDrogeria Natura
Our goal was to find a partner who could help us develop an effective marketing automation strategy and then support us in its successful implementation. Together with Persooa, we prepared a plan based on our business needs, which took into account the new opportunities offered by artificial intelligence. Such measures, supported by the experience of Persooa's team, ensured us a quick return on investment.
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Adam NiedziółkaADN Akademia
Our goal was to find a partner who could help us dCooperation with Persooa was flawless, with all planned scenarios delivered in a timely manner - including email automation that recovers 10% of our abandoned shopping carts. An additional value was the analysis, which provided us with a lot of information and interesting ideas for further development of Akardo.velop an effective marketing automation strategy and then support us in its successful implementation. Together with Persooa, we prepared a plan based on our business needs, which took into account the new opportunities offered by artificial intelligence. Such measures, supported by the experience of Persooa's team, ensured us a quick return on investment.
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Adam KubarskiAKARDO